Conscious Copywriting—

✔️ grow your audience

✔️ convert more leads

✔️ make more money

—without selling yourself out.

Hey there, I’m Katie.

The Conscious Copywriter. 

Do typical marketing practices make you want to run for the hills?

I’m right there with you. That’s why I’m on a mission to help soulful business owners share their work and sell out their offers without manipulating, shaming, or pressuring their people. 

If you’ve been using marketing tactics that feel icky, I don’t judge. I’ve been there, too. When I first started writing for agencies and businesses, it was all about the bottom line. Getting the sale, no matter what it took. It didn’t take long for me to feel completely unaligned with a lot of the copywriting practices many agencies still use today. 

It’s not wrong to harness human psychology to connect with your audience and show how your offer serves them. But it can be tricky to convey your heart’s message into copy without feeling sales-y.

If you’ve made it here, I’d bet you’re ready to ditch those tired copy tactics. You want to serve your audience and connect with them—human to human.

With conscious copy, you can share the value of your offers & grow your business ethically. 

Conscious copy is…

  • AUTHENTIC.

    You can be your whole, messy, human self here. We’ll let your audience be themselves, too.

    We won’t try to convince them they need something they don’t.

    We won’t use manipulative sales tricks to scare them into a purchase. We’ll be honest. Direct. Helpful. Authentic.

  • ETHICAL.

    Life is all about the gray areas, but that doesn’t mean some things aren’t black and white.

    Conscious copy is rooted in ethical practices. While we might harness some of the psychology that’s involved in selling, we’ll never bypass your audience’s trauma, proceed without their consent, or manipulate them at any point in the selling process.

  • TRANSPARENT.

    Conscious copy is grounded in the intention to serve and help your audience. To genuinely connect with them. To be as clear as possible about what you offer, and who it might help (and who it might not help).

    Conscious copy has integrity—it’s not about forcing sales on anyone who reads it.

  • INCLUSIVE.

    We don’t use discriminatory, belittling, or exclusive language here.

    That means no racism, sexism, classism, ableism, homophobia, transphobia, or fatphobia is welcome.

    We’ll be clear about who your offer can help, but we won’t tell people they aren’t welcome to come along for the journey, no matter who they are.

My most popular offers include…

Website in a Week

Get all your website copy delivered in just one week! Want your site designed and built too? Yours in just two weeks!

Includes: brand and tone guide, 4 pages of website copy, 1 round of revisions (+ design)

Sales Page in a Week

Sell out your new offer with soul—sales page copywriting done for you in just one week!

Includes: long form sales page copy and 1 round of revisions. Option to include an email funnel.

Write it With Me

You know what “it” is: that writing project you’ve been bumping to the bottom of your to-do list for like, ever.

Hop on a Zoom call with me and we’ll bust through it together via a 60-90 minutes live writing and strategy session.

Don’t see what you’re looking for? Have no fear—these are just my most popular services.

Let’s chat about the copy you need!>>

Here’s what a few clients have gained from conscious copy…

With heartfelt web copy and design…

Natalie is selling high-quality travel bags—and donating one to foster children in need for every bag sold.

 

With consciously-written sales copy…

Melanie is helping functional health practitioners grow their social media presence sustainably.

With her web copy & design audited…

Bianca is enjoying exponential growth in her business and selling her offers in a way that feels good.

 
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“Katie gave me confidence in how to make my site attractive to my ideal client. She gave me specific feedback and her recommendations made a huge difference to my overall site experience.

I’d recommend her to anyone who is struggling with coming up with compelling copy or engaging layout.”

- Bianca Gonzalez, Stellar Words

Katie is a talented and diligent writer. She does her research to ensure the end product is both factual and delightful.

Her voice is uniquely hers but it also has this fluid quality that’s able to shapeshift depending on the intended market or audience. Katie is surely able to elevate the quality of work for your company!

-Shelby Newsome, Tote Mag

Ready to sell with soul? Let’s chat.

Not a fan of contact forms? Reach me directly at: katie@katielemonwrites.com